Meena Bazar COO

Meena Bazar COO

Meena Bazar COO

Meena Bazar COO: Ahmed Shoyeb Iqbal is the Chief Executive Officer of Meena Bazar, one of Bangladesh’s most renowned retail brands. Under his leadership, the company has played a pivotal role in modernizing the retail market, focusing on customer service, product delivery, and operational innovations.

Iqbal’s efforts emphasize connecting the organization with the community and its customers. Recently, he facilitated a partnership between Dhanmondi Society and Meena Bazar, offering members exclusive benefits. Through his strategic approach, Meena Bazar has expanded its offerings, delivering quality essentials like groceries and fresh produce. Additionally, Iqbal champions sustainability, strengthening ties with local farmers, and leading corporate social responsibility initiatives. His vision extends to transforming Meena Bazar into an internationally recognized retail brand while contributing significantly to Bangladesh’s economy.

Meena Bazar Shopping

Meena Bazar Shopping: Ahmed Shoyeb Iqbal served as Chief Operation Officer (COO) from April 2021 to July 2024 in Meena Bazar. During this time, he used to prepare an overall strategic expansion plan and formulate the outline for implementation successfully. He worked intensively in charge of the overall profitability of the market, and secured investment from partners and financial institutions. Meena Bazar ShoppingAnd successfully coordinated the work of Operations, Procurement, Projects, and Finance, Marketing among various other teams to scope, define, prioritize, and roll out playbooks for every phase of a market’s growth.

He has completed the expansion roadmap of the Meena Bazar market as guidance to how to operate, effectively in the short-term and scalable over the long-term in a potential market. One of his main responsibilities and duties was to brand internally with team members, and externally with PR and events to make impact-driven decisions to optimize towards growth targets and operational efficiency which he has been performing efficiently.

Mr. Shoyeb has also fulfilled the responsibility of articulating and maintaining external stakeholders mainly government bodies to ensure adherence to all legal standards, internal policies, and procedures.

Meena Bazar online Shopping

Meena Bazar Online Shopping: It may be noted here that from July 2017 to March 2021, Mr. Shoyeb was a successful General Manager of Marketing & E-Commerce (HoD) at Meena Bazaar and Meena Click. He also worked as Senior Manager of Brand & Communication for these two companies from June 2016 to June 2017.

The core responsibilities he performed during this time were planning and running the overall operations of Meena Click and its expansion inside and outside Dhaka with distribution HUBs to cater to grocery needs. He used to plan Meena Bazar’s overall e-commerce operations.Meena Bazar Store

At this time, his other responsibilities in these two organizations are: working closely with USA-based consultants & IT team to develop the website and mobile platform of Meena Click and execute the monthly calendar, planning and coordinating the implementation of business plans and the penetration of new and existing markets for Meena Bazar, working with creative and PR agencies.

Meena Bazar Store

Meena Bazar Store: Mr. Shoyeb established more than 40 outlets all over Bangladesh including Dhaka during his career and established Meena Bazaar as one of the best modern trades in Bangladesh.

He established branches of Meena Bazar in the important regions of Dhaka city, including Hatirjheel, Rayerbagh, Uttara, Savar, Khilkhet, Rupnagar, Konapara, Mugda, and other important divisional and district cities of the country.

By Ahmed Shoyeb Iqbal.

Online marketing business in Bangladesh

Online marketing business in Bangladesh

The online marketing business in Bangladesh has grown significantly over the past few years, driven by increased internet penetration, mobile usage, and the rising popularity of e-commerce. Here’s an overview of the current state of online marketing in Bangladesh:

Market Landscape

  1. Growth of Digital Marketing: The digital marketing industry in Bangladesh has seen substantial growth, with businesses increasingly allocating budgets to online advertising. The total digital advertising expenditure in Bangladesh is expected to surpass $200 million, reflecting a growing recognition of the importance of digital presence for brands​.
  2. Popular Platforms: Social media platforms, particularly Facebook, have become crucial for online marketing strategies. With millions of active users, Facebook serves as a primary channel for businesses to reach their target audience through paid ads and organic content​. Other platforms like Instagram, LinkedIn, and YouTube are also gaining traction for brand engagement and advertising.

Strategies Employed

  1. Content Marketing: Many companies are focusing on content marketing to build brand awareness and engage consumers. This includes blogging, video marketing, and infographics that resonate with local audiences​.
  2. Influencer Marketing: Collaborating with local influencers has become a popular strategy for brands to enhance their reach and credibility. Influencers can help brands connect with niche audiences, leveraging their established trust and rapport​.
  3. Search Engine Optimization (SEO): As more businesses establish an online presence, SEO has become essential for driving organic traffic. Companies are investing in optimizing their websites to rank higher on search engines, ensuring better visibility​.

Challenges

  1. Digital Literacy: While internet usage is increasing, digital literacy remains a challenge in some segments of the population. Many small businesses struggle to adopt effective online marketing strategies due to a lack of understanding of digital tools and platforms​
  2. Competition: The rapid growth of online marketing has led to increased competition among brands. Differentiating oneself in a crowded marketplace requires innovative strategies and creative campaigns​.

Future Prospects

The future of online marketing in Bangladesh looks promising, with a projected increase in digital ad spending and the continued rise of e-commerce. Brands are expected to increasingly invest in data analytics to better understand consumer behavior and refine their marketing strategies accordingly​.

Conclusion

Online marketing in Bangladesh is evolving rapidly, driven by technological advancements and changing consumer behaviors. As more businesses recognize the potential of digital channels, the landscape is expected to grow even more dynamic and competitive.

By Ahmed Shoyeb Iqbal

Most success Marketing Strategist of Bangladesh

Most success Marketing Strategist of Bangladesh

Identifying the “most successful” marketing strategist in Bangladesh is subjective, as success can be measured in various ways—impact on brand growth, innovation, leadership, or influence in the industry. However, several professionals are widely recognized for their marketing brilliance. Here are a few names that are often cited:

1. Syed Alamgir

  • CEO, Akij Ventures
  • Key Contributions: Syed Alamgir is known for introducing the concept of “Halal Soap” with the brand Kohinoor Detergent, which resonated strongly with Bangladesh’s Muslim consumers. This culturally tailored marketing innovation made him a household name in the industry. Alamgir’s deep understanding of local market dynamics and consumer preferences has consistently driven brand success, both at Jamuna Group and later at Akij Group.

2. Rubaba Dowla

  • Country Managing Director, Oracle Bangladesh
  • Key Contributions: Rubaba Dowla played a vital role in transforming Airtel Bangladesh into a youthful and dynamic brand through strategic marketing. She was instrumental in building Airtel’s brand image, particularly focusing on customer engagement and digital transformation. She is now influencing the technology sector with her strategic leadership at Oracle Bangladesh.

3. Asif Iqbal

  • Executive Director (Marketing), Meghna Group of Industries (MGI)
  • Key Contributions: Asif Iqbal has been pivotal in establishing and growing brands like Fresh under Meghna Group, making it a household name. His deep knowledge of consumer behavior and market dynamics helped him successfully position the brand as one of the top players in the FMCG sector.

4. Ahmed Shoyeb Iqbal

  • Chief Operating Officer, Meena Bazar
  • Key Contributions: Ahmed Shoyeb Iqbal has played a key role in expanding Meena Bazar‘s e-commerce platform, Meena Click. He has also contributed to the growth of the retail chain in Bangladesh by integrating traditional retail with modern online services​

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5. Ziauddin Adil

  • CEO, Top of Mind
  • Key Contributions: Ziauddin Adil leads one of the most prominent advertising and media agencies in Bangladesh. His leadership at Top of Mind has helped brands achieve national recognition through integrated marketing and media strategies. His expertise has influenced advertising strategies across a wide range of industries, from FMCG to telecommunications.

6. Ayman Sadiq

  • Founder, 10 Minute School
  • Key Contributions: Ayman Sadiq has effectively used content marketing to build 10 Minute School, Bangladesh’s largest online educational platform. His strategic use of digital platforms and social media has made educational content widely accessible, engaging millions of students across the country.

Each of these individuals has made significant contributions to shaping the marketing landscape in Bangladesh, using innovative and culturally relevant strategies to drive growth in their respective fields.

By Ahmed Shoyeb Iqbal

AI in Modern Trade

AI in Modern Trade

Artificial Intelligence (AI) is revolutionizing modern trade by automating processes, optimizing supply chains, enhancing customer experience, and enabling personalized marketing strategies. Modern trade includes organized retail formats such as supermarkets, hypermarkets, and e-commerce platforms, all of which benefit significantly from AI technologies. Here’s how AI is shaping modern trade:

1. Customer Experience Enhancement

  • Personalized Recommendations: AI algorithms analyze customers’ buying behaviors, preferences, and browsing history to offer tailored product recommendations. E-commerce platforms like Amazon and Chaldal utilize AI-driven recommendation engines to suggest items based on customer activity, improving the shopping experience.
  • Chatbots and Virtual Assistants: AI-powered chatbots provide 24/7 customer support, answer queries, assist with product searches, and even handle complaints. This is particularly useful for online platforms, but is also being integrated into mobile apps and websites of brick-and-mortar stores.
  • AI in Physical Stores: Some retailers employ AI to analyze customer behavior in physical stores, tracking which areas or products attract the most attention. This data helps retailers design better store layouts and improve customer engagement.
  • Voice Commerce: Voice-activated shopping is becoming a reality with AI assistants like Alexa and Google Assistant, allowing customers to place orders using voice commands, making the shopping process more seamless.

2. Supply Chain Optimization

  • AI for Demand Forecasting: AI uses historical sales data, seasonality, and trends to predict future demand accurately. This helps retailers optimize inventory, avoiding stockouts or overstocking, which is particularly useful for perishables in food retail.
  • Warehouse Automation: AI-driven robots and automation systems are used in warehouses to pick, pack, and sort products. AI improves warehouse efficiency by ensuring that products are handled correctly and stored optimally.
  • Route Optimization: AI helps optimize delivery routes for e-commerce and supply chain logistics by analyzing traffic, weather, and route data, ensuring faster and more cost-effective deliveries.

3. Dynamic Pricing

  • AI-Driven Price Optimization: AI helps modern trade retailers set dynamic prices based on real-time factors such as demand, competition, customer behavior, and inventory levels. This is especially useful for e-commerce platforms that need to stay competitive in pricing while maximizing profitability.
  • Competitive Pricing Analysis: AI systems track competitors’ prices in real time and adjust the retailer’s prices accordingly, helping maintain a competitive edge.

4. Inventory Management

  • Automated Stock Management: AI streamlines inventory tracking by automatically updating stock levels as items are sold. It can predict when certain items will run out and trigger restocking orders, reducing manual errors and stock discrepancies.
  • AI for Shrinkage Reduction: AI can detect unusual patterns in inventory movement and sales that may indicate theft or loss, thus helping retailers reduce shrinkage.

5. Fraud Detection and Security

  • AI-Powered Fraud Prevention: E-commerce platforms use AI to detect and prevent fraudulent transactions by identifying abnormal behavior patterns, protecting both the retailer and the consumer.
  • Security and Surveillance: AI-powered surveillance systems in stores detect suspicious activity, monitor customer behavior, and improve store safety. Some systems also analyze shopper traffic to optimize store layouts.

6. Automated Checkout Systems

  • Cashier-Less Stores: AI is behind the rise of cashier-less stores like Amazon Go, where customers simply pick up items and leave. AI-powered cameras and sensors track what customers purchase, and the system automatically charges them as they exit the store, creating a seamless shopping experience.
  • Self-Checkout Solutions: AI is used in self-checkout kiosks to speed up the payment process and reduce lines in supermarkets and hypermarkets.

7. AI in Marketing and Sales

  • Targeted Marketing: AI helps retailers personalize marketing campaigns based on customer data, sending tailored promotions and product offers. This leads to higher engagement and conversion rates.
  • Customer Segmentation: AI algorithms analyze purchasing data to segment customers into different groups, enabling more effective targeting with promotions, loyalty programs, and advertisements.

8. Sustainability and Waste Reduction

  • Reducing Food Waste: AI helps retailers forecast demand more accurately, reducing food waste by ensuring that only the necessary quantity of perishable goods is ordered and stocked.
  • Sustainable Practices: AI helps optimize energy consumption in stores, reducing operational costs and environmental impact. It can also track product sustainability across the supply chain, ensuring eco-friendly sourcing.

9. Online Retail Optimization

  • Predictive Analytics: AI analyzes customer data to predict shopping patterns, enabling e-commerce platforms to offer better deals, stock popular items, and ensure timely delivery.
  • Recommendation Engines: AI-driven engines on e-commerce websites enhance cross-selling and upselling by suggesting complementary products, boosting overall sales.
  • Visual Search: AI-powered visual search tools allow customers to upload images of products they want to purchase, and the system suggests similar items available in the store.

10. Challenges in AI Adoption in Modern Trade

  • High Initial Costs: Implementing AI systems, especially in smaller retail operations, can be expensive, requiring substantial investment in hardware, software, and expertise.
  • Data Privacy Concerns: AI relies heavily on customer data, raising concerns about data security and privacy. Retailers must ensure that they comply with regulations and protect consumer information.
  • Integration with Legacy Systems: Many retailers still operate with traditional systems, and integrating AI solutions with these legacy systems can be challenging and time-consuming.

Conclusion

AI is reshaping modern trade by improving efficiency, enhancing customer experience, and driving revenue growth. Whether through automated inventory management, personalized shopping experiences. Or optimized logistics, AI’s role in modern trade will only grow, as retailers seek to become more agile, customer-focused. In regions like Bangladesh, while adoption is still developing, the potential for AI in modern trade is significant. Particularly as more retailers transition to digital platforms and e-commerce expands further.

By Ahmed Shoyeb Iqbal

Artificial Intelligence in Modern Trade

Artificial Intelligence in Modern Trade

Artificial Intelligence (AI) is transforming the modern trade landscape globally, and in countries like Bangladesh, it’s beginning to make a significant impact on retail operations, enhancing customer experiences and optimizing supply chains. Modern trade refers to organized retail formats such as supermarkets, hypermarkets, and e-commerce platforms, which can benefit immensely from AI technologies. Here’s how AI is influencing modern trade:

1. Enhanced Customer Experience

  • Personalized Recommendations: AI-powered recommendation engines analyze customer behavior, purchase history, and preferences to provide personalized product suggestions. This is commonly seen in online platforms like Amazon or Chaldal, where AI algorithms drive product recommendations that match customer preferences.
  • Chatbots and Virtual Assistants: AI-powered chatbots provide real-time customer service on e-commerce websites and mobile apps. For instance, a customer looking for specific grocery items on an online platform can interact with a chatbot to receive recommendations or ask questions about product availability.
  • Voice Commerce: With the rise of AI-driven voice assistants like Amazon’s Alexa and Google Assistant, consumers can now shop using voice commands. Though this is more prevalent in developed markets, it’s slowly gaining ground in regions like Bangladesh as well.

2. Inventory Management and Demand Forecasting

  • Automated Inventory Tracking: AI helps modern retailers optimize their inventory levels. Using data from previous sales patterns, AI can predict which products are likely to be in high demand, helping retailers manage stock more efficiently. For example, Shwapno and Meena Bazar can use AI to ensure that fast-moving consumer goods (FMCGs) are always available while minimizing overstocking of less popular items.
  • Demand Forecasting: AI-powered algorithms analyze various factors such as seasonal trends, consumer buying behavior, and even weather patterns to forecast demand more accurately. This helps retailers plan ahead, reducing waste in perishable items and ensuring product availability during peak shopping periods.
  • Dynamic Pricing: AI enables dynamic pricing strategies, where the system adjusts product prices in real-time based on demand, competition, and stock levels. This can help retailers stay competitive while maximizing profitability.

3. Supply Chain Optimization

  • AI in Logistics and Distribution: AI helps modern trade outlets streamline logistics by optimizing routes for delivery and reducing transportation costs. Retailers can use AI to track delivery vehicles, predict traffic conditions, and optimize delivery routes, ensuring that products reach stores or customers more efficiently.
  • Smart Warehousing: AI-powered robots and automated systems can manage warehouses with greater efficiency. They can track inventory in real-time, automate the restocking process, and ensure that products are packed and shipped quickly. This is especially beneficial for large e-commerce platforms with extensive logistics needs.
  • Supply Chain Transparency: AI can help retailers track the entire supply chain from farm to shelf. This ensures that products, particularly perishables like fresh produce, are handled properly, enhancing food safety and reducing spoilage.

4. AI-Powered Marketing and Sales

  • Targeted Marketing Campaigns: AI analyzes customer data to create targeted marketing campaigns. Retailers can segment their customers based on purchase patterns, demographics, and preferences, sending personalized promotions and offers through email, SMS, or in-app notifications. For instance, a supermarket chain like Agora could use AI to offer discounts to frequent buyers of specific products based on their past purchases.
  • Customer Behavior Analysis: AI tools help retailers understand consumer shopping habits and preferences, identifying trends that can be used to enhance in-store experiences or promote products more effectively. This can be used to improve store layouts, create better product assortments, and design loyalty programs.

5. Automated Checkouts and Smart Stores

  • AI-Powered Checkout Systems: AI is transforming the checkout process with automated systems like Amazon Go stores, where customers can pick up items and leave without waiting in a checkout line. AI-powered sensors and computer vision track what customers purchase, and payments are automatically processed through their mobile apps. While this concept is still emerging in Bangladesh, it represents the future of shopping experiences.
  • In-Store Robots: AI-powered robots are being introduced in modern trade outlets to assist with in-store tasks, such as stocking shelves, guiding customers to specific products, or even offering product information. These robots enhance operational efficiency and customer engagement.

6. Fraud Detection and Security

  • AI-Driven Fraud Detection: In the e-commerce space, AI is critical in detecting fraudulent transactions. By analyzing transaction patterns, AI can identify potential fraud and alert retailers or payment platforms. This is particularly useful for large online platforms where numerous transactions occur every day.
  • AI-Powered Surveillance: Modern retail stores are increasingly using AI-based surveillance systems to monitor store activities, prevent theft, and ensure safety. AI can also analyze shopper behavior, providing insights into in-store traffic and customer preferences.

7. Customer Sentiment Analysis

  • AI in Social Listening: Retailers use AI to monitor social media and customer reviews to understand consumer sentiment about their products or brands. This allows companies to respond quickly to negative feedback, improve products, and create strategies to enhance brand loyalty.
  • Product Feedback and Reviews: AI can analyze vast amounts of customer reviews and feedback to detect patterns, highlighting which products are receiving the most positive or negative comments. Retailers can then use this data to make informed decisions about stocking, promoting, or discontinuing certain products.

8. Sustainability and Waste Reduction

  • AI for Sustainable Practices: Retailers can leverage AI to promote sustainability by reducing food waste, optimizing energy consumption, and managing resources efficiently. For example, AI-driven analytics can track which perishable goods are approaching their expiry date, enabling stores to offer promotions or discounts to sell them before they go to waste.
  • Eco-Friendly Supply Chain Management: AI can help retailers make their supply chains more eco-friendly by suggesting optimal transportation routes that reduce fuel consumption or identifying suppliers who follow sustainable practices.

9. AI in E-commerce

  • Predictive Analytics: AI uses predictive analytics in e-commerce platforms to recommend products, predict consumer demand, and streamline online marketing efforts. AI algorithms on platforms like Chaldal or Shwapno Online can personalize shopping experiences by predicting what items customers might need based on their previous purchases or search history.
  • AI in Delivery Optimization: E-commerce platforms use AI to optimize delivery routes and schedules, ensuring fast and cost-effective shipping. This is particularly important for companies dealing with fresh produce and perishable goods, where timely delivery is crucial.

10. Challenges in AI Adoption

  • Cost of Implementation: Implementing AI solutions can be expensive, especially for smaller retail chains and businesses. The cost of AI infrastructure, maintenance, and skilled personnel can be prohibitive for some retailers in Bangladesh.
  • Data Privacy and Security: The use of AI relies heavily on data collection, raising concerns about data privacy and security. Retailers must ensure that they have robust data protection policies in place to avoid breaches and maintain customer trust.
  • Infrastructure and Expertise: In Bangladesh, many retailers face infrastructure challenges, including reliable internet access and technical expertise. These issues can hinder the widespread adoption of AI technologies.

Conclusion

AI is revolutionizing modern trade by offering innovative solutions that enhance customer experience, optimize operations, and drive profitability. In Bangladesh, while AI adoption is still in its early stages, it holds tremendous potential for the retail sector, especially with the rapid growth of e-commerce and organized retail formats. As technology continues to evolve, AI will play an even more significant role in shaping the future of food retail, supermarkets, and e-commerce in the country.

By Ahmed Shoyeb Iqbal

Food Retail in Bangladesh

Food Retail in Bangladesh

Food retail in Bangladesh is a dynamic and evolving sector, driven by changing consumer behavior, urbanization, and rising disposable incomes. The food retail market can be broadly categorized into traditional retail (wet markets, small grocery shops) and modern retail (supermarkets, hypermarkets, and online platforms). While traditional retail still dominates, modern food retail is gaining traction, especially in urban areas. Here’s an overview of food retail in Bangladesh:

1. Traditional Food Retail

  • Small Grocery Shops (Kirana Stores): These are the most common form of food retail in Bangladesh. Located in almost every neighborhood, these stores sell essential food items such as rice, lentils, spices, cooking oil, and packaged goods. Customers value these stores for their proximity, convenience, and credit facilities.
  • Wet Markets (Bazars): Open-air markets are another critical part of food retail in Bangladesh. These markets typically sell fresh produce, including fruits, vegetables, fish, meat, and poultry. Wet markets are popular because of the availability of fresh, locally sourced products. Major wet markets, such as Karwan Bazar and New Market in Dhaka, are key hubs for food purchases.
  • Street Vendors: In both rural and urban areas, food retailing by street vendors is widespread. They sell fresh produce, snacks, and cooked foods at affordable prices and are a vital part of the informal economy.

2. Modern Food Retail

  • Supermarkets and Hypermarkets: Over the last two decades, modern food retail outlets have grown rapidly in cities like Dhaka, Chittagong, Sylhet, and Khulna. These outlets offer a clean, organized shopping environment, fixed pricing, and a wider variety of food items, including fresh produce, packaged goods, frozen foods, and imported products. Key players include:
    • Shwapno: The largest supermarket chain in Bangladesh, with over 200 outlets across the country. Shwapno offers a wide variety of fresh produce, groceries, and household items, appealing to middle-class and upper-middle-class consumers.
    • Meena Bazar: A well-established supermarket chain that focuses on high-quality food products, particularly fresh produce, groceries, and imported goods. Meena Bazar operates in major cities and has a strong brand presence in the premium food retail market.
    • Agora: One of the first supermarket chains in Bangladesh, Agora is known for its commitment to food safety and quality, especially fresh produce and meat products.
    • Unimart: A high-end hypermarket catering to affluent customers, Unimart offers premium groceries, imported food items, and household goods, including a wide range of organic and specialty products.
  • Convenience Stores: Convenience stores are also growing in popularity in urban centers. These stores offer basic food items, snacks, and ready-to-eat foods, catering to consumers looking for quick, convenient purchases.
  • Online Food Retail:

    E-commerce has rapidly expanded in Bangladesh, particularly in the food retail sector. Online grocery platforms offer home delivery services, catering to the growing demand for convenience. Key players include:

    • Chaldal: The largest online grocery platform in Bangladesh, offering a wide range of fresh food, groceries, and household products. It operates mainly in Dhaka and Chittagong, with fast delivery services that appeal to busy urban consumers.
    • Shwapno Online: Shwapno’s online platform allows customers to order groceries and fresh food for home delivery, combining the offline supermarket’s product range with the convenience of e-commerce.
    • MeenaClick: The online grocery shopping platform of Meena Bazar offers a selection of groceries, fresh produce, and household products, with delivery services available in Dhaka and other cities.
    • Foodpanda Groceries: Expanding beyond restaurant delivery, Foodpanda now offers grocery delivery services, partnering with local stores to provide fresh food and essentials to urban households.

3. Consumer Behavior and Trends in Food Retail

  • Urbanization: With more people moving to urban centers, the demand for modern food retail formats such as supermarkets and hypermarkets is increasing. Urban consumers are more inclined to value convenience, hygiene, and product variety.
  • Rising Middle-Class Incomes: As disposable incomes increase, middle- and upper-middle-class consumers are willing to spend more on quality food, branded products, and premium offerings, driving the growth of modern retail outlets.
  • Health and Wellness Consciousness: There is a growing awareness of healthy eating and food safety. Consumers are increasingly opting for organic products, healthier cooking oils, and packaged goods with transparent labeling. Supermarkets and online retailers are capitalizing on this trend by stocking a variety of health-oriented food items.
  • Demand for Imported Foods: With rising incomes and greater exposure to global trends, demand for imported and international food products is increasing, especially in urban areas. Supermarkets often stock a wide range of international brands, packaged foods, and specialty items.
  • Convenience and Online Shopping: The busy lifestyles of urban consumers are pushing the demand for online grocery shopping and quick home deliveries. The pandemic accelerated this trend, with more consumers opting for online platforms like Chaldal and Shwapno Online to avoid crowded markets.

4. Challenges Facing Food Retail

  • Supply Chain Inefficiencies: While modern retail is expanding, many food retailers still face challenges with sourcing and maintaining a reliable supply chain. Inadequate cold storage facilities, transportation issues, and inconsistent product availability can affect both traditional and modern retailers.
  • Competition from Traditional Retail: Despite the growth of supermarkets, traditional food retailers, including kirana stores and wet markets, continue to dominate in many parts of Bangladesh. Their proximity, personalized service, and competitive prices remain attractive to consumers.
  • Consumer Trust and Habits: Many consumers, especially in rural and semi-urban areas, still prefer to buy fresh produce and food items from local markets or familiar vendors. These purchasing habits are deeply ingrained and can be a barrier for the growth of modern retail formats.
  • Regulatory and Quality Control Issues: Food safety regulations are often inconsistent, and enforcement can be lax. Ensuring consistent quality control, particularly in the handling of fresh produce and meat products, is a challenge for both traditional and modern food retailers.

5. Regulatory Environment

  • The government plays an important role in regulating food prices, particularly for essential commodities like rice, wheat, and cooking oil. Price controls are often imposed during major festivals or periods of inflation to ensure affordability for the general population.
  • Food safety regulations have been strengthened in recent years, with initiatives aimed at improving food quality, handling, and labeling standards. However, challenges remain in terms of enforcement and monitoring.

6. Future Prospects for Food Retail

  • Growth of Supermarkets and Hypermarkets: With the rising demand for convenience and quality, the supermarket sector is expected to expand further in urban areas. Leading chains like Shwapno, Meena Bazar, and Agora are likely to open more outlets and expand their product offerings to meet consumer demand.
  • E-commerce Growth: Online food retail will continue to grow, particularly in urban areas where internet penetration is higher, and consumers are more tech-savvy. The convenience of online shopping, coupled with home delivery services, is becoming an essential part of the food retail landscape.
  • Expansion to Smaller Cities: As disposable incomes rise in smaller cities and towns, food retailers are expected to expand into these areas. Supermarkets and online platforms will likely target tier-2 and tier-3 cities in the coming years.
  • Sustainability: There is a growing trend toward sustainable practices in food retail, with consumers showing increasing interest in locally sourced, organic, and eco-friendly products. Retailers are beginning to incorporate these options to meet the demand for sustainable and ethical food consumption.

Conclusion

Food retail in Bangladesh is experiencing a shift from traditional markets to modern retail formats, driven by urbanization, rising incomes, and changing consumer preferences. While traditional food retail remains dominant, supermarkets, hypermarkets, and online platforms are gaining popularity, particularly in urban areas. The sector’s future growth will be shaped by continued urban expansion, the rise of e-commerce, and an increasing focus on health, wellness, and sustainability.

By Ahmed Shoyeb Iqbal

Super Shop in Bangladesh

Super Shop in Bangladesh

Super shops in Bangladesh, also known as supermarkets, represent a growing segment of the retail landscape, especially in urban centers like Dhaka, Chittagong, and Sylhet. These stores offer a modern, convenient, and hygienic shopping experience, catering primarily to middle- and upper-middle-class consumers. Here’s an overview of the super shop culture in Bangladesh:

1. Definition of Super Shops

  • Super shops in Bangladesh are self-service retail outlets that sell a wide variety of products, including groceries, fresh produce, household items, personal care products, and in some cases, apparel and electronics.
  • These stores operate on fixed pricing models, offering an alternative to traditional open markets and kiryana stores where prices may vary, and haggling is common.

2. Key Players in the Super Shop Market

  • Shwapno: The largest supermarket chain in Bangladesh, Shwapno operates more than 200 stores across the country, offering a variety of products, from fresh food and groceries to household essentials. It caters to urban customers and offers both physical and online shopping options.
  • Meena Bazar: Another prominent name in the super shop industry, Meena Bazar operates in major cities and is known for its premium products and a wide selection of both local and imported items. The chain focuses on food safety and quality, appealing to middle- and upper-class customers.
  • Agora: One of the first modern retail chains in Bangladesh, Agora is recognized for offering high-quality, fresh food products in clean and organized stores. Its focus on food safety has made it popular among health-conscious consumers.
  • Unimart: Positioned as a high-end supermarket, Unimart offers premium products, including a wide range of imported goods. It caters to more affluent consumers, offering groceries, household items, electronics, and lifestyle products.
  • Prince Bazar: A smaller chain, Prince Bazar offers a similar product range as the bigger chains but operates on a more localized scale, appealing to customers who prefer a more neighborhood-oriented shopping experience.

3. Characteristics of Super Shops

  • Wide Product Range: Super shops provide a diverse selection of products, from fresh fruits and vegetables to imported snacks, beverages, dairy products, and frozen foods. They often stock personal care items, cleaning supplies, and household necessities.
  • Hygienic Shopping Environment: One of the major draws of super shops is the clean and organized environment they provide compared to traditional markets. This is particularly important for urban customers who are increasingly health-conscious and concerned about food safety.
  • Convenience: Super shops provide a one-stop shopping experience, where customers can buy a variety of items in one visit, without the need to visit multiple vendors.
  • Fixed Pricing: Unlike traditional shops where haggling is common, super shops operate on fixed prices, ensuring price transparency. Customers generally trust these outlets for consistent pricing.

4. Consumer Trends and Preferences

  • Urbanization: The rapid expansion of urban areas in Bangladesh has fueled the demand for super shops, as city dwellers increasingly value the convenience, hygiene, and variety offered by these outlets.
  • Time-Saving: As more people lead busy lives, particularly in dual-income households, the ability to shop for all household needs in one place is a major draw for super shops.
  • Health and Safety: Since the COVID-19 pandemic, there has been a growing emphasis on health and safety, with more consumers gravitating towards super shops that provide a cleaner and more hygienic shopping environment than traditional open-air markets.
  • Brand Consciousness: Middle- and upper-middle-class consumers are increasingly brand-conscious, seeking both local and international brands for their groceries, personal care products, and household goods. Super shops cater to this demand by stocking a mix of well-known and premium brands.

5. Challenges for Super Shops

  • Competition from Traditional Markets: Despite the growth of super shops, traditional markets and small neighborhood shops still dominate much of the retail landscape in Bangladesh, particularly in rural and semi-urban areas. These traditional stores often have lower operating costs and can offer competitive prices.
  • Supply Chain and Logistics: Super shops, especially those dealing with fresh produce and perishables, face challenges in maintaining efficient supply chains. Managing inventory to avoid stockouts or spoilage can be difficult, particularly in a country with infrastructure limitations.
  • Consumer Loyalty: Many consumers, especially in rural and semi-urban areas, remain loyal to their local kiryana stores due to personal relationships with shopkeepers, proximity, and the ability to buy on credit.

6. Online Integration

  • Many super shop chains have embraced e-commerce to reach more consumers, especially in cities where internet penetration and smartphone use are high.
  • Shwapno Online and MeenaClick (Meena Bazar’s online store) allow customers to shop for groceries and household items from the convenience of their homes, with delivery services across major cities. This has helped them tap into the growing online grocery shopping trend, particularly after the COVID-19 pandemic.
  • Chaldal: While not a traditional super shop, Chaldal is the largest online grocery platform in Bangladesh, competing with physical super shops by offering a wide range of products and rapid delivery services.

7. Impact of the COVID-19 Pandemic

  • The pandemic accelerated the shift toward modern retail formats, including super shops, as consumers became more concerned about hygiene and physical distancing. Super shops implemented safety measures such as sanitizing stores, maintaining social distancing, and providing delivery services, which helped boost their appeal.
  • Online shopping for groceries surged during the pandemic, with platforms like Chaldal and the online arms of super shops seeing significant growth in order volumes.

8. Future of Super Shops in Bangladesh

  • Expansion into Smaller Cities: As disposable incomes rise in smaller cities and towns, there is potential for the expansion of super shops beyond the major metropolitan areas. Chains like Shwapno and Meena Bazar are expected to explore more opportunities in tier-2 and tier-3 cities.
  • Technology Integration: The use of technology in inventory management, customer service, and delivery logistics will become increasingly important for the growth of super shops. Mobile apps, digital payments, and data-driven customer loyalty programs are likely to become more prevalent.
  • Sustainability: As consumers become more environmentally conscious, super shops may increasingly adopt sustainable practices, such as reducing plastic packaging, promoting local produce, and incorporating eco-friendly products into their offerings.

Conclusion

Super shops in Bangladesh are playing a crucial role in the transformation of the retail sector, particularly in urban areas. They offer a modern, convenient, and hygienic shopping experience that appeals to a growing middle class with rising disposable incomes and a preference for quality, convenience, and brand variety. While super shops face challenges such as competition from traditional markets and logistical issues, the sector is poised for further growth, especially with increasing online integration and expansion into smaller cities.

By Ahmed Shoyeb Iqbal

Organized Retail in Bangladesh

Organized Retail in Bangladesh

Organized retail in Bangladesh is gradually gaining momentum, driven by increasing urbanization, rising incomes, and changing consumer behavior. Although traditional retail (such as open markets and small local shops) still dominates, the country has seen steady growth in modern, organized retail formats such as supermarkets, shopping malls, and branded retail chains. Here’s an overview of the organized retail sector in Bangladesh:

1. Key Characteristics of Organized Retail

  • Standardized Practices: Organized retail refers to retailers operating with standardized and professional practices, including proper supply chain management, pricing strategies, modern store layouts, and customer service.
  • Variety of Goods: These stores offer a wide range of products, including groceries, apparel, electronics, household items, and lifestyle products, often under one roof.
  • Chain Stores: Many organized retail players have multiple outlets across cities, ensuring consistency in quality, pricing, and service.

2. Types of Organized Retail

  • Supermarkets and Hypermarkets:
    • Chains like Shwapno, Meena Bazar, Agora, and Unimart are leading the organized retail scene, particularly in grocery and household goods.
    • These stores focus on providing customers with a clean shopping environment, fixed prices, and a wide selection of local and imported products.
    • Supermarkets are primarily focused on food and FMCG (fast-moving consumer goods), while larger hypermarkets (like Unimart) also offer clothing, electronics, and home goods.
  • Shopping Malls:
    • Jamuna Future Park in Dhaka, one of the largest malls in South Asia, symbolizes the growing trend of shopping malls in Bangladesh. Other prominent malls include Bashundhara City and Metro Shopping Mall.
    • These malls house various organized retail stores, including international brands, local fashion brands, electronics, and dining options, providing an all-in-one shopping and entertainment experience.
  • Apparel and Lifestyle Brands:
    • Bangladesh’s textile and apparel sector is world-renowned, and brands like Aarong, Yellow, Cats Eye, Kay Kraft, and Dorji Bari operate organized retail outlets across the country.
    • International brands such as Levi’s, H&M, and Adidas are also entering the market through organized retail stores.
  • Electronics and Appliances:
    • Major retail chains such as Rangs Electronics, Transcom Digital, and Best Electronics operate organized retail outlets across Bangladesh, offering a range of home appliances, smartphones, computers, and other electronics.

3. Growth Drivers

  • Urbanization: The rapid growth of cities like Dhaka, Chittagong, and Sylhet has fueled the demand for modern retail formats. Urban consumers are increasingly drawn to organized retail due to convenience, quality, and variety.
  • Rising Middle Class: As income levels rise, particularly among the urban middle class, consumers are willing to spend more on quality products, brands, and an improved shopping experience.
  • Changing Lifestyles: The shift towards nuclear families, a busier lifestyle, and increased exposure to global retail trends (thanks to international travel and social media) are pushing consumers toward organized retail formats.
  • Foreign Investment: Bangladesh’s growing economy and large population have attracted foreign investment in the retail sector, leading to an influx of international brands and retail chains.

4. Online Retail and E-commerce

  • While still in its early stages compared to other South Asian markets, online retail is growing rapidly in Bangladesh. Platforms like Daraz, Pickaboo, and Evaly (prior to its downfall) have created a robust online retail ecosystem.
  • Several organized brick-and-mortar retailers, like Shwapno and Meena Bazar, have also launched online stores to cater to the growing demand for e-commerce.
  • Chaldal, primarily focused on groceries, has become a major player in online organized retail.

5. Challenges Facing Organized Retail

  • High Real Estate Costs: The cost of real estate in prime urban locations is high, making it expensive for organized retailers to expand their physical presence.
  • Supply Chain Inefficiencies: Despite improvements, many organized retailers still face challenges with logistics and supply chain management, especially in terms of sourcing fresh produce and managing inventory efficiently.
  • Competition from Informal Sector: Traditional markets and informal retail, which operate with lower overheads and greater flexibility, remain tough competitors for organized retail, especially in semi-urban and rural areas.
  • Regulatory Hurdles: Inconsistent regulations, such as taxes and import duties, sometimes hinder the smooth operation of organized retail chains, especially for those dealing in imported goods.

6. Consumer Preferences and Trends

  • Convenience and Experience: Consumers increasingly value the convenience of organized retail, where they can shop for a variety of products under one roof. Additionally, the in-store experience—air-conditioned environments, clean facilities, and organized product displays—is an attraction.
  • Brand Consciousness: With greater exposure to global trends and brands, Bangladeshi consumers, especially younger generations, are becoming more brand-conscious, driving demand for both local and international brands.
  • Omnichannel Shopping: Many organized retailers are now adopting an omnichannel approach, where customers can browse products online and either have them delivered to their homes or pick them up in-store.

7. Future Prospects

  • Expansion into Tier 2 Cities: As Dhaka and Chittagong become more saturated, organized retailers are expanding into other urban centers like Khulna, Sylhet, Rajshahi, and Barishal, where middle-class populations are growing.
  • Technology Integration: The use of technology, including data analytics, digital payments, and customer loyalty programs, is expected to drive the growth of organized retail. Retailers are increasingly investing in improving the customer experience through mobile apps and digital marketing.
  • Sustainability: With a growing awareness of environmental issues, there is an emerging trend towards sustainable and ethical retail practices. Some retailers are adopting eco-friendly packaging, promoting local products, and emphasizing corporate social responsibility (CSR).

Conclusion

The organized retail sector in Bangladesh is evolving rapidly, driven by urbanization, rising incomes, and changing consumer expectations. While traditional markets remain dominant, organized retail is gaining ground, particularly in urban areas, offering consumers greater convenience, choice, and quality. As infrastructure improves and the middle class expands, the future of organized retail in Bangladesh looks promising, with continued growth and innovation expected in the coming years.

By Ahmed Shoyeb Iqbal

Online Grocery Shopping in Bangladesh

Grocery Retail in Bangladesh

Grocery Retail in Bangladesh: Trends, Opportunities, and Challenges

Grocery retail in Bangladesh is undergoing major changes driven by urbanization, changing consumption habits, and the rise of e-commerce. This dynamic industry offers a wide range of products, from fresh produce and processed goods to everyday household items, and plays a vital role in the country’s economy. As Bangladesh’s population continues to grow and urban areas expand, the grocery retail landscape is rapidly evolving to meet changing market demands.

Grocery Retail in Bangladesh

Growth of Grocery Retail in Bangladesh:

With a population of over 170 million, grocery retail is growing rapidly in Bangladesh. Increasing urbanization and a growing middle class are the main drivers of this growth. As disposable income increases, there is a growing demand for modern retail formats such as supermarkets and hypermarkets in addition to traditional grocery stores. The retail market is expected to grow by more than 10% annually due to demographic changes, urban development, and infrastructure development.

Grocery Stores in Bangladesh:

The grocery retail sector in Bangladesh is experiencing significant growth due to urbanization, rising incomes, and changing consumer preferences. Traditional kirana stores, offering daily essentials like rice, lentils, and spices, remain popular for their convenience and personalized service, especially in rural areas.

Modern grocery retail formats, such as supermarkets and hypermarkets like Shwapno, Meena Bazar, and Agora, are growing rapidly in urban centers. These stores offer a variety of products, including imported goods and organic options, attracting middle- and upper-class consumers with quality and convenience.

Online grocery shopping is also on the rise, with platforms like Chaldal and Pathao Grocery gaining popularity. These platforms cater to busy consumers who prefer shopping from home, offering delivery services for added convenience.

Despite challenges like supply chain issues and price sensitivity, the grocery retail sector in Bangladesh is set for further expansion, driven by demand for variety, quality, and convenience.

Modern Grocery Retail Formats:

In recent years, modern grocery formats such as supermarkets, hypermarkets, and large retail chains have grown rapidly in Bangladesh. Chains like Shwapno, Meena Bazar, and Agora are leading the charge in transforming the grocery retail scene. These stores offer a wide range of products, from fresh produce to packaged goods, household items, and even electronics. The appeal lies in their organized shopping environment, fixed pricing, and regular promotions.

Modern Grocery Retail Formats

Consumers are also increasingly demanding higher quality products, including organic and imported goods, which these modern stores cater to.

Online Grocery Shopping in Bangladesh:

Online platforms like Chaldal, Pathao Grocery, and Daraz offer consumers the convenience of shopping from home, with quick home delivery options. This trend has gained momentum due to increasing internet penetration and the widespread use of smartphones. The COVID-19 pandemic accelerated the adoption of online shopping, and the online grocery segment is expected to continue its rapid growth.

However, challenges such as logistical issues, delivery delays, and the need for secure payment systems remain. Despite these hurdles, the demand for online grocery shopping is expected to increase as more consumers embrace digital solutions.

Grocery delivery service Bangladesh:

Grocery delivery services in Bangladesh have seen significant growth in recent years, driven by the demand for convenience and the country’s expanding digital infrastructure. Platforms like Chaldal, Pathao Grocery, Daraz, and SastaSundar are becoming popular choices for busy consumers, particularly in urban areas like Dhaka. These platforms offer a wide variety of products, including fresh produce, packaged goods, and household essentials, with the added benefit of home delivery.

The primary appeal of online grocery shopping is the timesaving convenience it offers, allowing consumers to shop from the comfort of their homes. Many platforms also offer features like subscription services for regular deliveries of essential items. However, challenges such as traffic congestion, infrastructure issues, and price sensitivity remain.

Despite these challenges, the future of grocery delivery services in Bangladesh looks bright, with further growth expected as digital adoption continues to rise and platforms improve delivery times, product selection, and customer experience.

Key Trends in the Grocery Retail Sector:

Several trends are shaping the grocery retail landscape in Bangladesh:

  1. Health-Conscious Products: Consumers are increasingly seeking organic, gluten-free, and other health-focused food options.
  2. Convenience: Timesaving solutions such as ready-to-eat meals, meal kits, and home delivery services are becoming popular among busy consumers.
  3. Sustainability: Consumers are more aware of the environmental impact of their purchases. Retailers are adapting by using eco-friendly packaging and sourcing products from sustainable sources.
  4. Technology Integration: Retailers are using technology for inventory management, data analytics, and enhancing the customer experience through mobile apps and online ordering systems.

Challenges in the Grocery Retail Sector:

The grocery retail sector in Bangladesh faces several challenges:

  • Supply Chain Issues: Inadequate infrastructure can lead to supply chain disruptions, affecting product availability and delivery times.
  • Price Sensitivity: Many consumers, especially in rural areas, are price-sensitive, making it difficult for retailers to maintain profit margins.
  • Regulatory Hurdles: Retailers must contend with numerous regulations and taxes, and complying can be costly and time-consuming.

In conclusion, the grocery retail market in Bangladesh is a dynamic sector with a mix of traditional and modern shopping formats. While traditional bazaars remain dominant, urbanization and changing consumer preferences are driving the growth of supermarkets and e-commerce platforms, marking a shift in the retail landscape.

By Ahmed Shoyeb Iqbal

Innovation in the Agricultural Sector

Innovation in the Agricultural Sector

Innovation in the Agricultural Sector:

The agricultural sector is one of the most crucial economic aspects of Bangladesh. Suffering from poverty and starvation to becoming a “medium hunger” country, the rise of the nation’s agro sector is commendable.

However, even after showing remarkable progress in the agricultural sector, the country still needs an “agricultural revolution” to achieve a zero-hunger rate in the near future.

Although implementing various digital solutions in the agro farms has been one of the biggest visions of the government, there is still a need for a sustainable model to revolutionize the country’s agriculture efficiently. And in such case, Bangladesh can gain some valuable insights from the “Dutch Agricultural Revolution.”

As a global leader in agricultural innovation and exports, the Netherlands implemented advanced water management, sustainable farming practices, and technological advancements to transform their agro sector effectively. Bangladesh can adopt these techniques and technologies to expedite its progress and achieve their goals more efficiently.

 

Innovation in Bangladesh agricultural sector: A comparison with The Dutch Agriculture and Innovations

Innovation is the key to an enhanced agricultural system in an economy. Modernization and digitalization in the agricultural sector can not only ensure the food security of the nation but also contribute to sustainable development.

And when it comes to innovation and digitalization in the agricultural sector, the Netherlands has built a name for itself as a pioneer. The Dutch can produce twice as much food using their available resources and technologies.

In 2022, the Dutch agricultural farms produced 4 million cows, 13 million pigs, and 104 million chickens, with nearly 24,000 acres of various crops and others. Such an amount of agricultural production not only fulfilled the Netherlands’ demand but also allowed the country to export worldwide. In fiscal year 2022, the Dutch economy earned an estimated 49.6 billion euros from agricultural exports, which made it the second-largest exporter of agricultural produce in the world.

But then again, Bangladesh isn’t too far behind in achieving self-sufficiency in food production. As the Bangladesh Agricultural Research Institute (BARI) and other research institutions are constantly researching and inventing newer technologies, Bangladesh has achieved remarkable progress in the agricultural sector. It has achieved an astonishing 3.54 percent increase in production per year (1999-2019) and is walking steadily to become like the Dutch agricultural sector.

Although there is a notable difference in agricultural innovation and digitalization in Bangladesh and the Dutch economy, both countries are working to achieve a sustainable environment.

A comparison of Bangladesh and the Dutch Agricultural Sector

Let’s have a look through the table for a quick view at how Bangladesh agricultural sector differs from the Dutch one because of modern innovations and technologies.

IMG_2674

What is the current land area of the Netherlands, including the portion underwater, and how does their production capacity compare to that of Bangladesh?

The Netherlands is a relatively smaller country (41,850 km²) in western Europe, with 26% of its land (approximately 10,881 km²) situated under the sea level.

However, even though a larger portion of its land is underwater, this country still allocated 22.000 km² (2.2 million hectares) of land for agriculture. Using these lands and other necessary resources, the Netherlands produced 4 million cows, 13 million pigs, 104 million chickens, and nearly 24,000 acres of various crops and others. Such a phenomenal number of agro production was possible only because of their Smart Agro techniques and technologies.

However, the same cannot be said about the Bangladesh Agro sector. This nation has a total land area of 148,460 km² with 18,290 km2 of Bangladesh is underwater. Compared to the Netherlands, Bangladesh has more land area and available land for agriculture (79,600 km²). Yet, they fail to produce as many agro-products as the Dutch.

The nation produced 58.5 million tons of rice and other paddy, 14.07 million metric tons of milk, and 8.71 million metric tons of meat in 2023. Still they needed to import agro products worth $15 billion to fulfill the demand of the people of the country.

Discussion on the overall agricultural revolution of the Dutch

Referring to the “Dutch Agricultural Revolution”, the agricultural revolution in the Netherlands not only played a significant role in the country’s overall economic development but also contributed to world food production as a whole. Now, the Netherlands is the Second (2nd) largest agricultural exporter in the world.

However, the scenario was not always as such. During the “Golden Century” of the Netherlands, the population of the Capital grew from 30,000 to 200,000 within a short span of time. Such a dense population indicated that now the Dutch had more people to feed with limited resources, and therefore, they needed to find solutions for increased food production using the resources they had.

During the 17th and 18th centuries, the Dutch researched, invented, and developed more than a few agricultural techniques and technologies, like four-crop rotation, reaping machines, and others, to increase agricultural productivity and efficiency.

Here are some key aspects of the Dutch Agricultural Revolution:

Crop rotation and increased food production

Even though over half of the land in the Netherlands is used for agriculture, they still adopted the crop rotation technique to increase food production and simultaneously enhance the fertility of the soil.

Over the years, they developed a four-crop rotation to cut down the fallow period and increase soil fertility significantly. This technique increased food production (as all fields were used all year round) and enhanced feed for livestock. And when there was more food for livestock, the size of the herd and the production of meat, milk, and fertilizers also increased exceptionally.

Land reclamation and water management

A significant number of Dutch lands was and is still under the water. The Dutch people employed advanced techniques, like extensive impoldering, to reclaim these lands from the sea and inland water bodies for agricultural use. This innovative approach increased the amount of arable land available for agricultural use and hence, facilitated agricultural growth eventually.

In addition to using dikes, canals, and pumps, the nation also used windmills to pump water from agricultural land so that they don’t get affected by floods in any way.

Specializing in commercial agriculture

While increasing food production, the Dutch farmers also paid attention to cultivating high-value crops and livestock products that had high demand in urban markets and for export.

As this country has favorable weather conditions and enriched soil, the Government also aided the farmers with incentives and other facilities to enhance production efficiently. Besides fulfilling the nation’s demand, it also helped them to earn from abroad.

Research and technological innovations

Various technological and digital innovations played a great role in the Dutch Agricultural Revolution, and there is no doubt about that.

The nation invested enormous amount of time and money on Research & Development for their agricultural techniques and technologies. Many agricultural research institutions, including Wageningen University & Research (WUR), focused on innovating new agricultural tools and machinery, newer plant breeding, and sustainable farming practices to increase efficiency as well as productivity.

Besides embracing modern technologies and mechanization, the Netherlands also adopted greenhouse technology to revolutionize agro production. The use of greenhouses allowed the Dutch to cultivate crops all year round (fresh produce) and ensured a steady supply of fresh fruits and vegetables to both national and international markets.

What lessons can Bangladesh learn from the Dutch to effectively overcome their food challenge?

With the government’s support and the private sector’s investment, the agro sector of Bangladesh has shown remarkable progress over the last decade. With a Global Hunger Index of 19.0 in 2023, Bangladesh has now become a nation with a “moderate hunger rate,” while it was under a “serious hunger rate” just two decades ago.

IMG_2673

However, the nation is still not independent in food production. Bangladesh can learn a few things from the Dutch Agro System to effectively overcome its food challenges. Some of the lessons that the country can adopt from the Netherlands are:

Adopt advanced water management and land reclamation

Just like the Netherlands, a considerable amount of land in Bangladesh is also underwater. However, while the Dutch took land reclamation seriously, BD still needs to consider this technique to increase land for agricultural purposes.

The government and related parties can launch land reclamation and water management projects (especially in flood-prone areas and coastal regions) to increase arable land. Advanced irrigation techniques and water management practices can be developed for efficient irrigation infrastructure, ensure water availability throughout the year, and improve agricultural productivity like never before.

Invest in technological innovations

Although the Government of Bangladesh has allocated a huge budget for agricultural innovations and research & development, the nation needs to facilitate modern farming equipment and machinery to achieve the Dutch level of food independence. Advanced agricultural technology and infrastructure, like improved plows, seed drills, threshers, and greenhouses can boost efficiency and productivity in the near future.

Promote greenhouse farming

Even though Bangladesh doesn’t suffer from extreme weather conditions, introducing greenhouse farming can be beneficial. Greenhouses can protect the crops from pests and other weather conditions, hence, increasing quality as well as production.

Ensure financial support and risk management

Unlike the Dutch, Bangladesh farmers don’t enjoy easy and accessible credit facilities to invest in their farming. The government of Bangladesh should provide comprehensive farming credit facilities so that the farmers can adopt modern farming practices and technologies for efficiency. Introduction of crop insurance extensively can be a key initiative in this sector.

How can Bangladesh be independent in food production and supply?

Bangladesh holds the 14th position globally for the production of primary crop commodities, with a production of 93.3 million tons in 2021.

However, even after producing such a large volume, the nation is still unable to meet the food demand of the people and requires importing food from around the world. But importing means spending a large amount of dollars, which isn’t right for the economy as a whole.

Here are a few ways that Bangladesh can adopt to become independent in food production and supply:

Enhancing agricultural productivity is the key

One of the primary ways to achieve self-dependency in food production is by simply increasing agricultural productivity. Using improved, disease-resistant, and climate-resilient seeds, adopting modern farming techniques, and enhancing irrigation infrastructure can increase agro production significantly.

However, root-level farmers won’t be able to implement such things. The government of Bangladesh and the related parties should take the initiative to provide all the necessary resources to increase food production efficiently.

Adopting sustainable farming practices helps. Sustainable farming techniques like planting diversified crops and integrating plants and shrubs into agricultural land can reduce the risk of crop failure and improve soil health for enhanced production. By ensuring the best practices on the agro farm, Bangladesh can increase the food production and ensure adequate supply.

Implementing smart agro practices can enhance food production

The nation can also become self-dependent on food production by applying various advanced digital technologies and practices in its agricultural operations. Digital practices like internet connectivity, electricity, and proper devices not only give greater control over production processes but also increases efficiency, productivity, sustainability, and profitability significantly.

Allocating more of the budget to the agro sector in Bangladesh

The government of Bangladesh needs to allocate more of its budget to the agro sector to accelerate growth and increase food production than ever before. Even though the government has allocated Tk43,700 crore as agro budget (5.7% of the total budget) with a subsidy allocation of Tk17,533 crore in FY2023-24, they need to make sure that the money is spent right. Providing affordable fertilizers, better seeds, improved irrigation facilities, and other essential materials to the farmers can help the farming process and eventually increase crop production.

Spending more on research and innovation

The importance of research and innovation in Bangladesh’s agro sector is inevitable. Researching and inventing newer technologies, climate-resilient crops, and sustainable agricultural practices can pave the way for the nation to achieve food independence in the near future.

To fuel the research in the agro section, the government of Bangladesh has allocated BDT 16,336 crore for R&D in the agricultural sector so that they can try better and quicker farming techniques for enhanced food production.

Building better roads and highways

Investing and increasing crop production won’t alone bring food independence to Bangladesh. To make the nation self-dependent on food, better roads and highways need to be built all over the country. Improved communication all over the region would definitely make it easier to transport food to every corner of the nation.

Wrapping up

The agricultural sector is crucial to Bangladesh’s economy, but the country still needs an “Agricultural Revolution” similar to the Netherlands to achieve a zero-hunger rate.

Undoubtedly, Bangladesh has improved and increased its agro sector by adopting and implementing newer innovations and technologies. However, the nation’s progress in agriculture still requires significant innovation to reduce dependency on food imports.

By following the agro model of the Dutch, Bangladesh can surely walk towards food independency in the near future. Besides implementing crop rotation, better land and water management Bangladesh must increase investment in agricultural research, promote modern farming techniques, and ensure better infrastructure and financial support for farmers. By adopting these strategies, Bangladesh can achieve sustainable development and greater food security.

Ahmed Shoyeb Iqbal is head of operations at Dhaka Tribune.